Marketing Strategy Recommendation to accelerate Business Growth Of Dr. Kerudung Luksi


This Final project analyze the marketing strategy which is implemented by DR.kerudung Lukis. The objective og this project is to assign the rigaht marketing strategy for DR. Kerusung Lukis to accelerate their business growth. The result of analysis shows that DR. Kerusung Lukis need to improve their 7Ps marketing mix strategy in several aspects such as ; First, DR. Kerudung Lukis should optimized it current products. Second, DR. Kerudung Lukis should optimized its current promotions strategies, Third, DR. Kerudung Lukis should hire more employees, and the last DR. Kerudung Lukis should add some physical evidences to increase their brand awareness. In the last chapter, the reseacher give implementation plan for short-term, middle-term and log-term period.


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Detail Information

Bagian Informasi
Pernyataan Tanggungjawab
Pengarang Mega Nuriza Firstiani Putri - Personal Name
Didip Diandra, MBA - Personal Name
Edisi
No. Panggil
Subyek Brand Awareness
Klasifikasi
Judul Seri
GMD Business Administrasi
Bahasa English
Penerbit
Tahun Terbit 2017
Tempat Terbit
Deskripsi Fisik
Info Detil Spesifik

  Tags :
Brand Awareness

Citation

. (2017).Marketing Strategy Recommendation to accelerate Business Growth Of Dr. Kerudung Luksi.(Electronic Thesis or Dissertation). Retrieved from https://localhost/etd

 



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